Prime Tours

Clemens Sengwein and Tobias Tomaschko started Prime Tours in 2016 to fix what they saw as a broken, impersonal industry. They were locals who had seen the world and wanted to bring that same energy back to Vienna. By 2019, the company expanded under LoeX Local Experience GmbH, moving past simple walks into the world of kick bikes and culinary safaris. They've guided over a million people since day one. As they approach their tenth anniversary in 2026, they remain the gold standard for travelers who prefer authenticity over pomp.

The Prime Tours home base sits in the 15th District, a neighborhood called Rudolfsheim-Fünfhaus. It’s far from the manicured lawns of the Hofburg. Instead, you're on Reindorfgasse, a street that perfectly captures the city's raw, creative edge. This is a multicultural hub where independent boutiques sit next to old-school Beisls. It’s a genuine slice of Viennese life. You won't see many tour groups here, and that's the point. Starting here means you can grab a rental kick bike and immediately roll past modern murals and local coffee shops. The 15th has quickly become one of the city's coolest pockets. It’s gritty, it’s alive, and it feels real. Reindorfgasse often hosts its own street festivals and pop-up markets too. Using this spot as a launching pad lets you see the neighborhoods where the locals actually live before you head toward the grander sights. It’s the best way to avoid the tourist bubble.

If you want shots that don't look like every other postcard, this is your crew. The street art and kick bike tours are a goldmine for urban photographers. Because the guides live here, they know the hidden courtyards and narrow alleys that catch the light just right. If you're on the classic free walk starting at Helmut-Zilk-Platz, you'll have plenty of chances to snap the Albertina and the Hofburg. But the evening walks are where the magic happens as the city starts to glow. For the street art tours along the Danube Canal or out by Spittelau, bring a wide-angle lens. The murals are huge. The contrast between 19th-century architecture and bold, modern graffiti makes for a killer frame. And don't be shy about snapping action shots on the yellow kick bikes. That bright pop of yellow against the gray Viennese stone is pure social media bait.