Das Loft Bar & Lounge

Das Loft Bar & Lounge

Viewpoint

2nd District – LeopoldstadtExpensive

About the Experience

Perched 18 floors above the Leopoldstadt pavement, Das Loft Bar & Lounge is the city's undisputed heavyweight champion for sky-high views. You won't find dusty velvet or Habsburg-era grumpiness here. Instead, this glass-walled sanctuary at the SO/ Vienna hotel trades imperial tradition for a razor-sharp, cosmopolitan edge. The moment the elevator doors slide open, the ceiling hits you. It is a massive, 21,500-square-foot digital art piece by Pipilotti Rist that pulses with electric color, reflecting off the dark, minimalist floors designed by Jean Nouvel. It's bold. It's loud. And it works. The floor-to-ceiling windows offer some of the best views Vienna has to offer, putting you eye-to-eye with the gothic spire of St. Stephen's. Whether you are here for a slow, sun-drenched brunch or a late-night cocktail, the vibe is consistently polished. As the sun drops, the volume goes up. Friday and Saturday nights turn the lounge into a high-altitude party with resident DJs, attracting a crowd that definitely dressed up for the occasion. Don't show up in sneakers and expect a warm welcome. This is a place for crisp shirts, sharp dresses, and serious people watching.

History & Significance

Das Loft Bar & Lounge — historic view

Opened in 2010, Das Loft was designed to be the architectural exclamation point of the Praterstraße. Pritzker Prize-winner Jean Nouvel didn't want just another hotel tower. He built a monochromatic glass monolith that mimics the steep, dramatic angles of St. Stephen's Cathedral across the canal. To keep the interior from feeling cold, Nouvel brought in Swiss artist Pipilotti Rist to install the signature illuminated ceiling, a move that turned the 18th floor into a glowing landmark visible from the street. It has since swapped its original Sofitel branding for the more avant-garde SO/ label, but the mission remains the same. It is a 21st-century temple of glass and light that has earned its spot in the Michelin Guide by proving that modern Vienna can be just as sophisticated as its Baroque ancestors.

The Panorama

Das Loft Bar & Lounge — The Panorama

Step out of the elevator and look straight ahead. You are standing in one of the few places where you can actually look down on the Inner City. Because Vienna protects its historic skyline with iron-clad height restrictions, this 18th-floor vantage point is gold. To your west, the tiled roof of St. Stephen’s Cathedral dominates the foreground, backed by the green, rolling humps of the Vienna Woods. Turn toward the east and you'll spot the Riesenrad Ferris wheel spinning slowly over the Prater park. It is a total 360-degree sweep. And while the daylight view is great for orienting yourself, the magic happens at dusk. Watch the streetlights flicker on along the Danube Canal, turning the water into a dark ribbon framed by glowing traffic. It’s the ultimate perspective on a city that usually feels very grounded and old-world.

Photography Guide

Das Loft Bar & Lounge — Photography Guide

Shooting at Das Loft Bar and Lounge Vienna is a battle against reflections, but you can win. The glowing ceiling is your best friend and your worst enemy. To capture the colors without the glare, put your lens directly against the glass. Use a dark jacket or a rubber hood to block the light behind you. Wide-angle shots work best here to cram both the kaleidoscopic ceiling and the city lights into one frame. For the best views Vienna provides for your grid, aim for the golden hour. The low sun hits the cathedral at an angle that makes the stone glow. If you are shooting food, grab a window seat during weekend brunch. The natural light is clean and perfect for highlighting the detail on the plate. Just remember to be discreet. This is a high-end lounge, not a film set.

Tours & Experiences Nearby

Top-rated tours and experiences starting near Das Loft Bar & Lounge.

Vienna Nights Pub Crawlpub crawl
Vienna Nights Pub Crawl
4h495m
Price From €15Book Now
Hotrod Vienna Daylight Tourexperience
Hotrod Vienna Daylight Tour
1h 30m508m
Price From €150Book Now
Wachau Valley Wine Tasting Bike Tourbike tour

Essential Visitor Tips

  • Dress the part

    The 'dress to impress' rule is real. Skip the hoodies, gym gear, and shorts or you'll be heading back to the lobby.

  • Book the window

    If you want a front-row seat to the cathedral, reserve your table weeks out and specifically ask for a window spot.

  • Watch the fees

    You'll need a credit card to hold your spot. Cancel with less than 24 hours' notice and you'll be hit with a €25 per person fee.

  • Order properly

    Don't book a dinner table just to nurse a single beer. The staff will charge the €25 no-show fee if you aren't actually dining.

  • Timing is everything

    Get there 45 minutes before sunset. You'll get the daylight shots, the golden hour glow, and the night lights in one sitting.

Best Time to Visit

"Get there an hour before the sun goes down. Grab a signature cocktail, watch the sky turn purple over the cathedral, and stay for the city lights."

Nearby Hotels

Hotel City Central

1 min walk (44m)

Historic origins dating back to the 1729 Weißes Rössl inn · Tranquil, climate-controlled winter garden for daily breakfast

Price From €115/night

Check Availability
SO/ Vienna

1 min walk (63m)

Renowned Das LOFT rooftop restaurant with panoramic St. Stephen's Cathedral views · Striking modern architecture by Pritzker Prize-winner Jean Nouvel

Price From €280/night

Check Availability
Hotel Stefanie

2 min walk (145m)

Officially recognized as Vienna's oldest hotel, operating continuously since 1600 · Extensive private collection of museum-quality antiques and Habsburg-era artifacts

Price From €150/night

Check Availability

Nearby Restaurants

Frequently Asked Questions

How do I get to Das Loft Bar & Lounge using public transport?
Take the U1 or U4 subway lines to the Schwedenplatz station. From there, cross the bridge over the Danube Canal, and you will find the entrance inside the SO/ Vienna hotel at Praterstraße 1.
What is the dress code for Das Loft Bar & Lounge?
The venue maintains a smart casual dress code to match its upscale hotel setting. It is best to avoid sportswear, gym clothes, or overly casual sandals to ensure entry into the bar and restaurant.
Are there any photography tips for visiting Das Loft Bar & Lounge?
To capture the best images, place your phone or camera lens flush against the glass to eliminate reflections from the colorful interior lights. The golden hour just before sunset provides the most flattering natural light for photos of the city skyline.
What other attractions are near Das Loft Bar & Lounge?
You are a short walk from the vibrant nightlife and street art of the Danube Canal. The historic city center and the Prater amusement park are also within walking distance or a very short subway ride away.
What makes the interior of Das Loft Bar & Lounge unique?
The venue is famous for its massive, brightly colored ceiling installation created by artist Pipilotti Rist. At night, the vibrant colors of the ceiling reflect in the floor to ceiling windows, creating a stunning visual effect that blends with the city lights.
Which landmarks can you see from Das Loft Bar & Lounge?
The 18th floor location offers a clear view of St. Stephens Cathedral and the rooftops of the Inner City. You can also spot the Giant Ferris Wheel at the Prater and the modern skyline of the Donau City district across the river.
Is Das Loft Bar & Lounge a good spot to visit in winter?
Yes, the heated indoor space makes it one of the best viewpoints in Vienna during the colder months. You can enjoy panoramic views of the snowy city and Christmas lights from the comfort of the glass enclosed 18th floor.
Can I request a window table at Das Loft Bar & Lounge?
You can request a window table when making your reservation, though they are highly sought after and cannot be guaranteed. Arriving at the start of your reserved time slot gives you the best chance of securing a seat with a direct view of the skyline.
What are the opening hours of Das Loft Bar & Lounge?
Restaurant: Mon-Fri 06:30-10:30 & 18:00-22:00, Sat 07:00-11:30 & 18:00-22:00, Sun 07:00-11:30 & 19:00-22:00. Bar: Mon-Thu 16:00-01:00, Fri-Sat 16:00-02:00, Sun 17:00-01:00.
How much does it cost to visit Das Loft Bar & Lounge?
Free entry; €25 fee for late cancellations or no-shows.
How long should I spend at Das Loft Bar & Lounge?
A typical visit takes 2-3 hours. Get there an hour before the sun goes down. Grab a signature cocktail, watch the sky turn purple over the cathedral, and stay for the city lights.
Is Das Loft Bar & Lounge wheelchair accessible?
The 18th floor is fully accessible via large, step-free elevators from the main lobby, making it easy for wheelchair users to reach the lounge.

Quick Facts

Admission Price
Free entry
€25 fee for late cancellations or no-shows.
Opening HoursRestaurant: Mon-Fri 06:30-10:30 & 18:00-22:00, Sat 07:00-11:30 & 18:00-22:00, Sun 07:00-11:30 & 19:00-22:00. Bar: Mon-Thu 16:00-01:00, Fri-Sat 16:00-02:00, Sun 17:00-01:00.
Visit Duration2-3 hours
AddressPraterstraße 1, 1020 Vienna
Phone+43 664 8868 2556
AccessibilityThe 18th floor is fully accessible via large, step-free elevators from the main lobby, making it easy for wheelchair users to reach the lounge.

Find Hotels Nearby
Leopoldstadt (Prater)

The Neighborhood

2nd District: Leopoldstadt

Read Guide

Categories & Mood

viewpointinstagram worthynightlifearchitecturefooddate night
Loading map...

We use cookies for analytics to improve your experience. Privacy Policy